glossary
The AI-production terms used across this site, defined plainly.
key terms
Last updated Oct 14, 2026
AI commercial
A short, cinematic advertisement produced with AI image and video tools under human art direction, without a conventional film shoot. SLIIQQUE storyboards, builds, grades and cuts 30 to 60 second AI commercials, starting from ₦350,000 (US$650) with a 7 day turnaround.
AI UGC
UGC-style short-form video, the casual creator look used in TikTok and Reels ads, presented by an AI-generated person instead of a hired creator. It gives brands creator-style content without booking and managing individual creators.
Digital human
A photorealistic, AI-generated person built for a brand, with a permanent identity profile so the same person appears consistently across every ad. A custom digital human from SLIIQQUE is ₦150,000 (US$280).
Identity lock
A permanent identity profile (face, skin, hair, age, proportions) given to a digital human or AI model and reused in every generation, so the same person appears across an entire campaign instead of a new face each time.
Storyboard
A panel-by-panel plan of a commercial's shots and camera angles, built before any AI video is generated. SLIIQQUE turns one reference into a nine-panel storyboard so a sequence can be judged and approved before animation.
Grade
The colour pass applied across a set of stills or a commercial so skin tones and brand colours stay protected and consistent, applied once across the whole piece rather than frame by frame.
Cutdown
A shorter or reformatted edit of a hero commercial, resized for a specific platform, for example a vertical 9:16, square 1:1 or landscape 16:9 version cut from the same master for Meta, TikTok and YouTube.
Retainer
A recurring monthly plan, from ₦150,000 (US$280), under which SLIIQQUE delivers a batch of content (commercials, UGC-style videos and stills) on an agreed monthly schedule rather than as a single one-off project.
Product Photo Pack
SLIIQQUE's AI product photography package: 5 SKUs with 3 styled, high-resolution images each, with the product held consistent in every frame, for ₦75,000 (US$140), delivered in 5 working days.
Brand Launch Campaign
SLIIQQUE's 21 day, ₦900,000 (US$1,700) package for a new product or brand: concept and art direction, one 30 second AI commercial with cutdowns, six UGC-style videos and 20 launch stills, all produced as one system with locked identities and one grade.